Research: Gen AI Makes People More Productive—and Less Motivated
by Sharon Brown | May 14, 2025 | AI and machine learning, Behavioral science, Creativity, Digital Article, Generative AI, Managing people, Motivating people
Studies of more than 3,500 people reveal the hidden trade-off of collaborating with AI tools.Fixing Chatbots Requires Psychology, Not Technology
by Sharon Brown | May 13, 2025 | AI and machine learning, Automation, Consumer behavior, Customer experience, Customer service, Digital Article, Experimentation, Generative AI, Marketing, Sales, Sales and marketing
Six strategies for getting people to love—and buy from—your AI chatbot.Inside Adobe’s Approach to Assessing AI Risk
by Sharon Brown | May 11, 2025 | AI and machine learning, Algorithms, Analytics and data science, Automation, Digital Article, Generative AI, Technology and analytics
Four principles the company uses to preempt legal and ethical trouble.How Companies Can Mitigate the Harms of AI-Driven Inequality
by Sharon Brown | May 10, 2025 | AI and machine learning, Analytics and data science, Business and society, Business ethics, Digital Article, Generative AI, Income inequality, Social and global issues, Technology and analytics
Strategies to navigate across six societal divides that AI is threatening to supercharge.The Right Way to Launch an AI Initiative
by Sharon Brown | May 9, 2025 | AI and machine learning, Audio, Competitive strategy, Employee engagement, Product management, Project management, Strategy, Technology and analytics
Companies can greatly reduce their risk of failure by carefully navigating five critical steps.Recent Posts
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