Using Technology to Create a Better Customer Experience
by Sharon Brown | Mar 18, 2023 | Advertising, Brand management, Consumer behavior, Customer experience, Customer service, Digital Article, Market research, Marketing, Sales and marketing, Social marketing
Your strategy should be driven by relationship-building — not shiny new tech.B2B Sales Culture Must Change to Make the Most of Digital Tools
by Sharon Brown | Mar 16, 2023 | Advertising, Brand management, Consumer behavior, Customer experience, Customer service, Digital Article, Digital transformation, Marketing, Sales, Sales and marketing, Social marketing
You can’t deliver a modern customer experience with a dated approach.8 Best Practices for Creating a Compelling Customer Experience
by Sharon Brown | Mar 15, 2023 | Advertising, Brand management, Consumer behavior, Customer strategy, Customer-centricity, Digital Article, Internet of Things, Market research, Market segmentation, Marketing, Online communities, Sales and marketing, Social marketing, Social media, Web-based technologies
Takeaways from an analysis of the American Customer Satisfaction Index.Sales Teams Need to Stop Focusing on the Customer Funnel
by Sharon Brown | Mar 14, 2023 | Advertising, Brand management, Consumer behavior, Customer experience, Customer service, Digital Article, Digital transformation, Market research, Marketing, Pricing strategy, Sales, Sales and marketing
Instead, build an “experience chain” that aligns the customer journey across physical and digital channels.3 Core Principles of Digital Customer Experience
by Sharon Brown | Mar 10, 2023 | Advertising, Brand management, Consumer behavior, Customer experience, Customer service, Digital Article, Digital transformation, Marketing, Sales and marketing
A look at what often goes wrong — and how companies can get it right.Recent Posts
- How Top Companies Are Solving for Financial Resilience with the Cloud – SPONSOR CONTENT FROM GOOGLE CLOUD
- How U.S. Government Agencies Can Fix Their Customer-Service Problem
- Brain Tech Is Getting Really Good. Here’s What Managers Need to Know
- Leveraging Growth Analytics for B2B Sales
- Forgiving a Difficult Colleague
Categories
- Accounting
- Adaptive leadership
- Advertising
- Advertising industry
- Aerospace and defense sector
- Africa
- Age and generational issues
- Agile project management
- Agriculture sector
- AI and machine learning
- Algorithms
- Analytics
- Analytics and data science
- Antitrust laws
- Asia
- Assessing performance
- Audio
- Australia and Oceania
- Authenticity
- Automation
- Balancing work and family
- Behavioral economics
- Behavioral science
- Blockchain
- Boards
- Brand management
- Branding
- Budgets and budgeting
- Burnout
- Business and society
- Business communication
- Business consulting services
- Business education
- Business ethics
- Business failures
- Business history
- Business law
- Business law and ethics
- Business management
- Business models
- Business processes
- Business structures
- Business writing
- Capitalism
- Career coaching
- Career planning
- Career transitions
- Careers
- Central America and Caribbean
- Change management
- Climate change
- Coaching
- Cognitive bias
- Collaboration
- Collaboration and teams
- Communication
- Compensation and benefits
- Competition
- Competitive strategy
- Conflict
- Consumer behavior
- Consumer services
- Continuous learning
- Corporate communications
- Corporate finance
- Corporate governance
- Corporate social responsibility
- Corporate strategy
- Costing
- Costs
- Cover letters
- Covid
- Creativity
- Crisis communication
- Crisis management
- Cross-cultural management
- Cross-functional management
- Currency
- Customer experience
- Customer service
- Customer strategy
- Customer-centricity
- Customers
- Cybersecurity and digital privacy
- Data
- Data management
- Decision making
- Decision making and problem solving
- Delegating
- Demographics
- Design thinking
- Developing employees
- Difficult conversations
- Digital Article
- Digital transformation
- Disabilities
- Dismissing employees
- Disruptive innovation
- Diversity
- Diversity and inclusion
- Downsizing
- Economic cycles and trends
- Economic development
- Economic systems
- Economics
- Economics & Society
- Economy
- Education
- Education institutions
- Emerging markets
- Emotional intelligence
- Employee engagement
- Employee incentives
- Employee performance management
- Employee retention
- Energy and natural resources sector
- Engineering, Construction & Infrastructure
- Enterprise computing
- Entrepreneurial business strategy
- Entrepreneurial exit strategy
- Entrepreneurial finance
- Entrepreneurial financing
- Entrepreneurial management
- Entrepreneurs and founders
- Entrepreneurship
- Environmental sustainability
- Ethics
- Europe
- Executive compensation
- Experimentation
- Family businesses
- Feedback
- Finance & Accounting
- Finance and investing
- Financial analysis
- Financial crisis
- Financial management
- Financial markets
- Financial performance measurement
- Financial service sector
- Financial statements
- Flex time
- Food and beverage sector
- Founders
- Fundraising
- Gender
- Generational issues
- Giving feedback
- Global health
- Global strategy
- Globalization
- Going public
- Government
- Government policy and regulation
- Growth strategy
- Health
- Health and behavioral science
- Health and wellness
- Health care and treatment
- Healthcare
- Healthcare sector
- High potential employees
- Hiring
- Hiring and recruitment
- Human resource management
- Human rights
- Immigration
- Inclusion and belonging
- Industrial sector
- Inflation
- Influence
- Information management
- Information technology and telecom sector
- Innovation
- Intellectual property
- Internal communication
- International business
- International relations
- Internet
- Internet of Things
- Interpersonal communication
- Interpersonal skills
- Intersectionality
- Inventions
- Investment management
- IPOs
- IT
- IT management
- IT security management
- Job interviews
- Job search
- Joint ventures
- Labor
- Layoffs
- Leadership
- Leadership & Managing people
- Leadership and managing people
- Leadership development
- Leadership qualities
- Leadership styles
- Leadership transitions
- Leadership vision
- Leading teams
- Legal services industry
- LGBT rights
- Listening skills
- Management
- Management communication
- Management philosophy
- Management skills
- Management styles
- Managerial behavior
- Managing conflicts
- Managing employees
- Managing organizations
- Managing people
- Managing uncertainty
- Managing up
- Managing yourself
- Marginalized groups
- Market research
- Market segmentation
- Marketing
- Marketing industry
- Media industry
- Media, entertainment, and professional sports
- Meeting management
- Meetings
- Mental health
- Mentoring
- Mergers and acquisitions
- Middle East
- Mindfulness
- Mission statements
- Mobile and wireless technology
- Motivating people
- National competitiveness
- Negotiating skills
- Negotiation strategies
- Negotiations
- Networking
- Neurodiversity
- Neuroscience
- Nonprofit organizations
- North America
- Office politics
- Onboarding
- Online communities
- Open innovation
- Operations
- Operations and supply chain management
- Operations management
- Operations strategy
- Organizational change
- Organizational culture
- Organizational decision making
- Organizational development
- Organizational learning
- Organizational restructuring
- Organizational structure
- Organizational transformation
- Parental leave
- Performance indicators
- Performance measurement
- Personal brand
- Personal ethics
- Personal growth and transformation
- Personal productivity
- Personal purpose and values
- Personal resilience
- Personal strategy and style
- Personnel policies
- Persuasion
- Pharmaceutical industry
- Pharmaceuticals
- Philanthropy
- Policy
- Politics
- Power and influence
- Presentation skills
- Presentations
- Pricing
- Pricing strategy
- Privacy and confidentiality
- Private equity
- Process management
- Product development
- Product launches
- Product management
- Production
- Productivity
- Professional networks
- Professional sports industry
- Professional transitions
- Project management
- Psychology
- Psychology and neuroscience
- Public administration and nonprofits
- Public relations
- Public speaking
- Public-private partnerships
- R&D
- Race
- Real estate industry
- Receiving feedback
- Recessions
- Regulation
- Remote work
- Research & development
- Resumes
- Retail and consumer goods
- Retirement planning
- Risk management
- Sales
- Sales & Marketing
- Sales and marketing
- Sales team management
- Scaling entrepreneurial ventures
- Security & privacy
- Sexual harassment
- Sexual orientation
- Shadrok
- Shared value
- Sleep
- Social and global issues
- Social enterprise
- Social entrepreneurship
- Social marketing
- Social media
- Social movements
- Social platforms
- Social responsibility
- Society and business relations
- Socioeconomic class
- South America
- Sponsor Content
- Start-ups
- Strategic analysis
- Strategic planning
- Strategy
- Strategy execution
- Strategy formulation
- Stress
- Stress management
- Succession planning
- Supply chain
- Supply chain management
- Sustainability
- Sustainable business practices
- Talent management
- Teams
- Technology
- Technology and analytics
- Telecom
- Termination
- Time management
- Time off
- Time-off policies
- Trade
- Transparency
- Transportation and distribution
- Travel
- Travel and tourism industry
- Trustworthiness
- Underperforming employees
- Venture capital
- Venture funding
- Virtual teams
- Web-based technologies
- Wellness
- Work environments
- Work-life balance
- Working parents
- Workplace discrimination
- Workplace health and safety
- Workspaces
- Workspaces design
Recent Comments